ABOUT THIS POSITION
Assistant Store Manager
Full or Part Time: Full time
Hours per Week: 40
Description:
Essential:
- Exceptional communication skills with the ability to motivate colleagues and raise morale
- Passion to develop colleagues with the ability to provide constructive and positive feedback and share knowledge in both product and customer interaction
- Desire to provide exceptional customer service, exceeding the expectations of customers in all interactions
- Driven to improve conversion and ensure the store and team meet KPIs
- Uses initiative to support the Store Manager in running the store and providing ideas for improvements
- Commercial acumen and business focus; financially aware with an understanding of what contributes to profit and strives to improve and set targets for achievement.
- Demonstrates leadership through coaching, development, ability to manage performance and strong motivational skills.
- Strong interpersonal skills with the emphasis on building good working relationships.
- Commitment to their own development and development of their team.
- Self-aware and acknowledges personal areas for improvement and development.
- Strong organisational and planning skills; ability to prioritise, delegate and meet deadlines.
- Demonstrates initiative by generating ideas to meet targets and overcome obstacles and a personal drive to succeed.
- Flexibility to support team and company in working additional/different hours and at different locations as and when required
Preferred:
- Previous retail management/supervisory experience
- Previous experience working in retail and/or fashion accessories
- Have experience dealing with international customers
- Ability to communicate in multiple languages
- Previous experience providing training to colleagues
Team Management:
- Train, supervise and motivate employees to achieve the goals of the store.
- Plan, organise and prioritise for yourself and the team to ensure optimum use of available time.
- Delegate tasks to the team as required.
- Motivate and develop team performance, ensuring focus on conversion and customer service.
- Produce team rotas
- Monitor employee’s performance, assisting the Store Manager with performance management, training and coaching of team.
Training
- Assist in the implementation of induction programs for all new employees.
- Assist in the training and development of the Store team.
- Encourage team members to complete all required E-Learning as directed by the Retail Trainer.
- Ensure service standards and behaviours are in line with training and Swatch guidelines at all times.
Security
- Minimise shrinkage by careful monitoring of all monies, attentive action on shop floor, team selection and development, accurate and timely record keeping secure merchandising and material handling and accident prevention.
- Ensure the store is opened and closed in line with Company policies and procedures.
- Implement Company security procedures.
- Maintain/build a general awareness of products and security hot spots.
- Maintain correct processing of all deliveries.
- Ensure stock management policies and processes are implemented and followed at all times
- Carry out stock checks and audits in line with Company policies and procedures.
- Maintain/build a general awareness of products and security hot spots
Reporting
- Accurate reporting of all administration and stock control.
- Collation of sales figures.
Sales
- Greet and serve all customers providing a friendly service and delivering a full and memorable experience.
- Ensure familiarity with the product range, past and present, so that customers can be provided with as much detail as necessary.
- Ensure good knowledge of all functions of watches and other products.
- Provide reliable information to customers in all matters relating to sales and customer service.
- Help display merchandise as directed.
- Contribute to the store reaching its monthly, quarterly and annual sales targets.
- Deliver exceptional customer service to every customer, every time. Whether by email, over the phone, or in person in the store.
Cash Handling
- Ensure the till is reconciled on a daily basis.
- Ensure that cash handling and banking procedures are in line with Company policies and procedures.
- All transactions to be handled in a responsible and secure way.
- Till functions, cashing up, payments and general duties.
- Dealing with, and handling of, cash, credits cards and international currency.
Care of the Store
- Ensure the store is kept clean and presentable at all times.
- Back of house and shop floor are both just as important.
- Health and Safety aware.
- Good Visual Merchandising standards.
- Communication
- Adhere to company policies and regulations.
- Attend briefing sessions as directed by your line manager.
- Confident to communicate at all levels, within the Store and with the wider Swatch Group teams
- Present and conduct yourself in a professional manner to both customers and colleagues, ensuring all communication is clear.
- Be familiar with international customer’s customs and culture.
- Attend the Retail Managers Meeting in the Absence of the Store Manager
Product Knowledge
- Attend regular training days.
- Take responsibility, and be self-motivated and pro-active, to understand all new products and apply training and instructions.
- Be able to deliver good product knowledge to our customers.
- Provide product training to colleagues and complete spot checks on their product knowledge
Merchandising
- Ensure products are displayed in line with Company policies and procedures.
- Deliver high store presentation standards.
Other
- Implement Company procedures and guidelines.
- To undertake duties and responsibilities which may fall within the remit of such a post under the direction of your line manager.
- Manage the store fully in the absence of the Store Manager
This is a description of the job as it is at present. It is the practice of The Swatch Group (UK) Limited to periodically examine employees’ job descriptions and to update them to ensure that they relate to the job as then being performed, or to incorporate whatever changes are being proposed. This procedure is normally carried out through discussion between the post holder and line manager.
Closing Date: 13-03-2026
Vacancy Type
Permanent
Start Date:
Start immediate
13-01-2026
Experience: 2-5 years
Application:
Apply via email to Alex.Flint@uk.swatchgroup.com






